Same old, and brand new, DVD talk!
The war is everywhere. Not the Iraq war, but the heated battle
between the HD-DVD and the Blu-Ray formats. The rising interest
in that war, though needed to steer the industry in the right
direction in the near future, is causing the market to miss out
on present opportunities, of less than ideally explored features
of DVD products.
Without the war, the industry already boasts a vast pool of
products to offer consumers. Thus, ink and space in this review
will focus on those under-used functions of the DVD, especially
the creative concept of DVD editing and morphing.
The search phrase of "DVD morpher" on Yahoo! returns 201 000
results, with the top 3 all on Avnex's product of DVD Player -
Morpher. DVD morphing is not too new. However, probably not many
of us know how to "morph" DVD, though few are unaware of DVD
music and pictures. DVD morphing is a concept of creative
self-exploration in the high-end world of the visibles and the
audibles: users can not only enjoy unmatched picture and sound
quality, but also enhance the displayed image as well as modify
what they hear with special effects, all to their best
imagination. The "morph" tools duly refresh the developed
concept of a personal entertainment experience. And with
products such as the AV DVD Player-Morpher Gold's 44 video and
audio effects in various combinations, your experience could
truly be personal.
Currently, there should be 8 major players in this market, with
various levels of products going for as low as $30. The more
expensive packages are perhaps the most value-for-money,
offering complete tools to define your DVD experience the way
you wish to: the above-mentioned 44 cool effects and so much
more of the AV Morpher could be yours for $99.95. Such low
prices
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could lead to a boom in the number of "morphers", when
users become more demanding of their players for features such
as capturing crystal-clear digital images, converting those
pictures into video format and recording and burning their own
versions of movies.
Little does an average movie lover know that he can now easily
possess such powerful tools to personalize his favourite hits,
as the 8 producers are continuously expanding their sales and
distribution networks, expecting sales figures to sky-rocket as
much as the DVD boom of the past 7 years. Packages are getting
more and more complete; users could produce a fully personalized
movie disc, from picture enhancement to audio modifications and
even to label printing. Yes, these convenient DVD players are
increasingly allowing you such level of personalization; you
could get rid of the usually bare disc cover and have your
family's pictures in the pack of Home Alone II. At the moment,
however, it seems that few producers offer this cover creation
feature, with the rare exception of Media Morpher.
In view of the attractive prices and packages, with
possibilities to go "even lower and more complete in the
future", according to industry gurus, the market is going to be
poised to boom. The question is not when, but how much. This
defining edge of the DVD industry could help continue the boom
of the fast-growing consumer goods. So, it's time to get away
from the tech-war between the over-mentioned Sony and Toshiba,
and bring it on with the evolving products of the under-noticed
Media Morpher and ULead Systems.
About the author:
Anh Tuan Nguyen is an Audio4Fun writer specialized in media
software products. More information is available on
http://www.mediamorpher.com .
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